What can video games teach product managers about user engagement and retention? Quite a bit, as it turns out. Jay Brewer, VP of experience design at Rapid7, credits a lot of his PM wisdom to working in the video game space.
It's no secret that product and customer success are often at odds with one another. Could combining the two departments be the solution? Duncan McCreery, chief experience officer at MemberClicks, says that the answer is a resounding "yes."
Do you know who your product's champions are? Jason VandeBoom, founder and CEO of ActiveCampaign, says they're everywhere -- if you know where to look.