Alok Pareek is a founder and EVP of products at Striim, and is also a long-time friend of mine. He’s a passionate product person, and also has a unique perspective on what it takes to build products that last. I loved chatting with Alok in San Francisco about what rituals and cultural customs can teach us about building tech products that stick.

We also talked about what Alok looks for in a product manager (passion, a questioning character, and ethics), advice for young PMs, and the difference between product management at large companies versus startups.

About the Author

Eric Boduch is the chief evangelist for Pendo. Previously, he served as the CEO of Brainstorm SMS Technologies LLC (dba SMaSh, Inc.) and was the co-founder and CEO of several other companies. Eric holds a Bachelor of Science from The School of Computer Engineering at Carnegie Mellon University in Electrical and Computer Engineering and is a graduate of its Executive Management Program.