On this week’s episode of Product Love, Bella Renney and I ask our listeners, “What change do you want to see in the world?” At Tray.io, that question informs how she frames her product vision. She believes it’s important to ask your team this question and figure out how your product can provide the answer. We also talk a lot about developing product vision with teams, how COVID has affected Tray’s product offerings, and why maintaining a relationship with product design is absolutely crucial. We dive into all that, roadmap planning, and more. Listen to the episode above and to Part One of our conversation here.

About the Author

Eric Boduch is the chief evangelist for Pendo. Previously, he served as the CEO of Brainstorm SMS Technologies LLC (dba SMaSh, Inc.) and was the co-founder and CEO of several other companies. Eric holds a Bachelor of Science from The School of Computer Engineering at Carnegie Mellon University in Electrical and Computer Engineering and is a graduate of its Executive Management Program.